Fab-Biker PR was founded in 1996 by Dan Sager, a keen motorcycle enthusiast, who'd previously worked as a Director and General Manager of Oxford Products. Dan recognised that there was a gap in the market for an agency providing affordable public relations services to SMEs in the motorcycle industry.

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Thirty years later a lot has changed, but Dan remains hands-on in the day-to-day running of the business, bringing a wealth of experience to clients. 

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At Fab-Biker PR we've written hundredss of press releases that have generated thousands of pieces of coverage for our clients, both in print and online. We've even been directly involved in setting two Guinness World Records!

 

Clients range from well-established businesses in the motorcycle industry to companies looking to enter the sector, including multinational brands and specialist manufacturers, wholesalers, retailers, events and a TV production company.

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This diversity reflects the range of services on offer, which has evolved over the years to meet the changing ways in which PR needs to be performed. When we started, press releases were printed out and posted to journalists, or faxed if they were urgent. Photographs took days to be developed and social media didn’t exist.

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We’ve embraced new technology and now, in addition to press releases and product placement, we create email newsletters, manage social media management, provide market analysis and research, write content for blogs and websites and much more besides.

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If you'd like to find out more about our services, please contact us for an informal chat.